Diageo’s Marketing Director outlines the rationale for using transgender women for J&B whiskey 40% #alcoholad #healthaware




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  • diageo's profile picturediageoVerified
  • Meet Úrsula

    Úrsula Mejia-Melgar, Marketing Director for Southern Europe, observes firsthand how Diageo’s brands champion our commitment to gender equity, with our marketing continuing to challenge stereotypes and celebrate diversity.

    Watch the video to see how marketing at Diageo, including @jbrarewhisky‘s ‘She’ campaign, is breaking down barriers across society.

    #IWD2023 #EmbraceEquity

    Drink responsibly. DRINKiQ.com2d