American kids switching from beer to cheaper wine & spirits.#millercoors

From our blog: They’re tethered to their phones. They’re budget-conscious. They’re pragmatic and mature. They hustle. And, most disconcertingly, very few of them drink beer. Meet Generation Z, a critical opportunity for brewers. http://www.millercoorsblog.com/news/solving-riddle-generation-z-next-wave-legal-age-drinkers/ …