Diageo use Janine Blakeway- Ely to sell Gordon’s 40% alcohol.

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diageoVerified

“When it comes to #innovation and creating new and exciting experiences for our consumers, I’ve always thought about delivering something above and beyond just a flavour. From being inspired by the heritage of the brand to tapping into consumer insight, finding creative ways to offer something unique, as well as desirable and delicious, is always at the forefront’’ Janine Blakeway- Ely, Head of Whiskey Innovation

Head to diageo.com/careers to hear more from Janine as she discusses #innovating some of our most iconic brands in her new role as Head of Whiskey Innovation

#characteriseverything#wearediageo#innovation

Diageo use Lauren Nolan. #smirnoff


lakeshorelady
#ad A barre class with a bar? Don’t mind if I do! 😜💪🏻

In honor of #WomensHistoryMonth, I attended a virtual event with @sidebarredc and @smirnoff yesterday – it started with a killer barre class, followed by a Q&A with @lavernecox (!!!) and a cocktail tutorial with @smirnoff‘s new Zero Sugar Infusions flavor, Lemon & Elderflower 😍 A good sweat, insights from an inspiring woman, and cocktail (and mocktail!) ideas = an excellent way to spend a Wednesday evening!

If this sounds like something you would enjoy, they are hosting 3 more events just like this over the next few weeks – including one with @mrapinoe! And the best part? They are totally FREE. Head to my link in bio to reserve your spot!

Did anyone else attend last night? What did you think? Let me know in the comments! #smirnoff