The Right to be Informed About Alcohol

JFK

On March 15, 1962, President John F.Kennedy presented a speech to the United States Congress in which he extolled four basic consumer rights, later called the Consumer Bill of Rights. The United Nations Guidelines for Consumer Protection expanded these into eight rights and thereafter Consumers International adopted these as a charter and started recognising March 15 as World Consumer Rights Day.

The second of the 4 basic rights is the right to be informed. The right states that businesses should always provide consumers with enough appropriate information to make intelligent and informed product choices. Product information should always be complete and truthful.

Source; Wikipedia

So the consumer has a right to know.

Most businesses comply with the Guidelines responsibly, particularly in the food and drink category, which is fundamental to health and well-being. If you buy a pack of yogurt or a bottle of water there will be analysis of the nutritional information on the label. There is one exception.

Advertising and marketing communications for alcohol products does not mention alcohol or give any information directly to the consumer, either in advertising or on pack. For a toxic drug like alcohol the only reference on the bottle or can is “alc. 4.5% by vol.” in the case of beer. 40% in the case of spirits.

It is hard to reconcile this situation of providing the consumer with little or no information on alcohol, with the United Nations Guidelines for Consumer Protection.

Drinks industry has set up a smokescreen to prevent alcohol information be passed directly to consumers. Drinkiq and Drinkaware are the most familiar. People should be aware they are set up and wholly funded by the drinks companies as part of a conspiracy to keep people in the dark about alcohol.

The Right to be Informed About Alcohol

JFK

On March 15, 1962, President John F.Kennedy presented a speech to the United States Congress in which he extolled four basic consumer rights, later called the Consumer Bill of Rights. The United Nations Guidelines for Consumer Protection expanded these into eight rights and thereafter Consumers International adopted these as a charter and started recognising March 15 as World Consumer Rights Day.

The second of the 4 basic rights is the right to be informed. The right states that businesses should always provide consumers with enough appropriate information to make intelligent and informed product choices. Product information should always be complete and truthful.

Source; Wikipedia

So the consumer has a right to know.

Most businesses comply with the Guidelines responsibly, particularly in the food and drink category, which is fundamental to health and well-being. If you buy a pack of yogurt or a bottle of water there will be analysis of the nutritional information on the label. There is one exception.

Advertising and marketing communications for alcohol products does not mention alcohol or give any information directly to the consumer, either in advertising or on pack. For a toxic drug like alcohol the only reference on the bottle or can is “alc. 4.5% by vol.” in the case of beer. 40% in the case of spirits.

It is hard to reconcile this situation of providing the consumer with little or no information on alcohol, with the United Nations Guidelines for Consumer Protection.

Drinks industry has set up a smokescreen to prevent alcohol information be passed directly to consumers. Drinkiq and Drinkaware are the most familiar. People should be aware they are set up and wholly funded by the drinks companies as part of a conspiracy to keep people in the dark about alcohol.

Your brain is your best friend

Your brain is your best friend, it controls everything you do, how you feel.

This is how it can make you happy, just by taking a little exercise;

“What triggers happiness in our brain when we exercise?

If you start exercising, your brain recognises this as a moment of stress. As your heart pressure increases, the brain thinks you are either fighting the enemy or fleeing from it. To protect yourself and your brain from stress, you release a protein called BDNF (Brain – Derived Neurothropic Factor). This BDNF has a protective and also a reparative element to your memory neurons and acts as a reset switch. That’s why we often feel so at ease and things are clear after exercising and we have a happy sense of achievement”       Leo Widrich, blog.bufferapp.com

A half hour walk will do. While your brain accounts for only 2% of your body weight, it devours 20% of the energy. There’s a lot going on in there so it pays to look after your best friend. Here’s a list of top foods for the brain;

  1. Wholegrains
  2. Oily fish
  3. Blueberries, strawberries, raspberries, blackcurrants
  4. Tomatoes, avocados
  5. Water
  6. Dark chocolate
  7. Pumpkin seeds
  8. Broccoli
  9. Nuts

If you look after your brain  – your brain will look after you

Sound health!

Guinness Paint the Town Black? Never Again

Drinkawaste.com complained about this campaign through the Advertising Standards Authority of Ireland

On the basis the slogan, ” Paint the Town Black”  was coined from the phrase ” Paint the Town Red”

Paint the town red, is to engage in a wild spree. The allusion is to the kind of riotous behaviour that results in blood being spilt, according to Urbandictionary.com

Under pressure Diageo/Guinness withdrew the campaign for its alcohol product. It was a clear directive to abuse alcohol on Arthur’s Day and St Patrick’s Day

Now Diageo/Guinness say there will be no more Arthur’s Day. That is good news for the community, the  police, ambulance people, hospitals and others, who had to deal with the mayhem Arthur’s Day created

Missing Link Between Breast Cancer and Alcohol Discovered

A protein has been identified that plays a key role in the link between drinking alcohol and breast cancer.

Women with higher levels of the molecule in their breasts are more likely to develop cancer if they drink too much, research suggests.

Scientists in Mexico say their discovery could lead to a test showing which individuals are most at risk. Preventative measures could them be taken, such as helping vulnerable people cut down on alcohol.

The protein, an enzyme called CYP2E1, is believed to be involved in breaking down ethanol, otherwise known as alcohol , in the body.

In the process, unstable destructive oxygen molecules called free radicals are generated, which attack cell membranes and DNA.

Free radical damage, or oxidative stress, is known to be linked to cancer as well as other health problems such as heart disease and diabetes.

Alcohol consumption is a long-established risk factor for breast cancer but until now the reason for the link has not been clear.

In this situation why aren’t women being warned of the dangers? How are drinks companies allowed advertise alcohol without any warning? Why is there no breakdown of the composition of alcohol drinks on the bottles or cans?

 

 

Smithwick’s is 92% water. What’s the secret?

Smithwicks

The average pint of beer is 92% water according to Nutrition.self.com. So what’s the secret?

It must be the alcohol at around 4%. Alcohol is a toxic, intoxicating, addictive drug

Drinks companies don’t like the word, alcohol, even though they get most of their revenues from selling it

That’s why you don’t see alcohol mentioned in advertising or any marketing communications

Instead they ask you to enjoy xxx sensibly. How do you do that? Maybe that’s the secret!

The Right to be Informed About Alcohol

JFK

On March 15, 1962, President John F.Kennedy presented a speech to the United States Congress in which he extolled four basic consumer rights, later called the Consumer Bill of Rights. The United Nations Guidelines for Consumer Protection expanded these into eight rights and thereafter Consumers International adopted these as a charter and started recognising March 15 as World Consumer Rights Day.

The second of the 4 basic rights is the right to be informed. The right states that businesses should always provide consumers with enough appropriate information to make intelligent and informed product choices. Product information should always be complete and truthful.

Source; Wikipedia

So the consumer has a right to know.

Most businesses comply with the Guidelines responsibly, particularly in the food and drink category, which is fundamental to health and well-being. If you buy a pack of yogurt or a bottle of water there will be analysis of the nutritional information on the label. There is one exception.

Advertising and marketing communications for alcohol products does not mention alcohol or give any information directly to the consumer, either in advertising or on pack. For a toxic drug like alcohol the only reference on the bottle or can is “alc. 4.5% by vol.” in the case of beer. 40% in the case of spirits.

It is hard to reconcile this situation of providing the consumer with little or no information on alcohol, with the United Nations Guidelines for Consumer Protection.

Drinks industry has set up a smokescreen to prevent alcohol information be passed directly to consumers. Drinkiq and Drinkaware are the most familiar. People should be aware they are set up and wholly funded by the drinks industry.