
Marketing’s Changemakers: Smirnoff rolls out ‘Equalizer’ tool on Spotify to promote women artists http://fal.cn/4i3Q

In an exclusive interview, Stephanie Jacoby, the woman behind the controversial Jane Walker, explains why the new whisky was never designed specifically for women, and how its intention has been misunderstood.
Scotchwhiskycom @Scotchwhiskycom 13 minutes ago
“This was not about creating a whisky for women.” An exclusive interview with the woman behind Jane Walker

#StPatricksDay brings everyone together, especially Guinness brewers. The @OpenGateBrewery and Maryland brew teams made two small-batch stouts. Of course, the Maryland team was inspired by a local ingredient. ^Heather, Guinness Correspondent



The Spirits Business @spiritsbusiness 7 minutes ago
Smirnoff Equaliser aims to promote women musicians around the world http://ow.ly/cvVo30iKONo