Tag: Diageo

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Diageo targeting blind people – Baileys 20% alcohol with artificial sweeteners #alcoholad

https://www.instagram.com/reel/CsbnS29gMnK/?igshid=MTc4MmM1YmI2Ng==

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  • Did the sound of our S’mores Dessert Board perk your ears?

    This is just a little taste of how blind and partially sighted people will experience our treats using Screen Readers and [Image Descriptions].

    Writing delicious [Image Descriptions] and tasty Alt Text is how you create an accessible, ears-first experience. On Instagram, these [Image Descriptions] are found in the post copy, indicated with square brackets, and we think you can fit much more deliciousness between them.

    For Global Accessibility Awareness Day, #GAAD and every day after that, all of our Baileys treats will be written with delicious [Image Descriptions] and Alt Text, bringing more deliciousness to more people. After all, treating is for everyone. #DeliciousDescriptions

    [Image Description] A layered and indulgent treat sits on a rustic table. It’s a s’mores marshmallow dessert board.

    Rich chocolate ganache ripples below a layer of melted and caramelised marshmallow that’s been made oh, smore tasty by mixing in Baileys. The gooey wavy treat is surrounded by biscuits and brilliant red cherries and raspberries, ready to be dipped into the sea of tastiness. Dive in!1d
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Diageo use @vancityreynolds @diddy @davidbeckham for @AviationGin @DeleonTequila @HaigClub #alcoholad

vancityreynolds Alcohol is a Multiple Threat to Women

To the list of legendary mixologists, you can now add @diddy, @davidbeckham and me. It just takes some @DeleonTequila @HaigClub @AviationGin and a little courage #legends #assfeet 🇨🇦 🇺🇸 🇬🇧

@anotherroundanotherrally
@drinks_trust
@bartendersbenevolentfund

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Diageo put Christina out front. Christina sells Don Julio tequila for Diageo. Don Julio is 40% alcohol – there is no mention of alcohol in this #alcoholad

https://www.instagram.com/reel/C–Z3SmI1Cn/?igsh=NXdkaG5naDRvYWhx


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  • Building bold and progressive brands requires curiosity, creativity and resilience.
     
    Christina leads marketing for tequila in Diageo North America. Hear her reflections on what’s really driving progress for the category in the region, as well as the exciting brand moments we’ve created to bring tequila to the world.

    Create a career worth celebrating – Diageo.com/careers

    #LifeAtDiageo #DiageoCareers #tequila #DonJulio

    Drink responsibly. DRINKiQ.com.
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“A vodka shot is when you need liquid courage to get out on the dance floor” . @smirnoff vodka #alcoholad by #Diageo

https://www.instagram.com/reel/C1FvgrKyGRG/?igsh=NjMyZDczNDVlMg==

No alcohol is mentioned in the making of this alcohol commercial

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