
Diageo targeting women @guinnesscarib strong #alcohol






misssmithincSmirnoff’s new campaign, “Welcome to the Fun%,” directed by Superprime’s Hamish Rothwell and produced for @72andsunny, edited by @cosmostreeteditorial @aaronplangley– condenses comedian @teddanson’s wit and charm into bite-sized six and fifteen-second ads. The campaign features Danson interacting with some other familiar faces, including @lavernecox and Jonathan Van Ness. Check out our stories for the full video and see more on the campaign





In an exclusive interview, Stephanie Jacoby, the woman behind the controversial Jane Walker, explains why the new whisky was never designed specifically for women, and how its intention has been misunderstood.
Scotchwhiskycom @Scotchwhiskycom 13 minutes ago
“This was not about creating a whisky for women.” An exclusive interview with the woman behind Jane Walker